Post by afifatabassum on Mar 10, 2024 22:55:48 GMT -5
2015 was a hell of a year for most marketers. The value of content has grown and strengthened and has pushed more and more companies to adopt content marketing strategies, causing an increase in competitiveness in all sectors. We have also witnessed the mass shift to mobile. The desktop is outdated, apps can represent an interesting alternative... According to Search Engine Journal, 85% of users prefer apps designed for mobile to websites designed for desktop. So what should you do to be successful in 2016? The key is to develop an application. This is due to the fact that apps can offer the same user experience as a website but with an extra touch .
Mobile users are looking for a simplified Brazil Phone Number and accelerated experience to interact with the brand and achieve their goal. Apps were created for this, to create a different and unique experience compared to other marketing channels. The main benefits of app marketing 1. User experience is king Think about the last time you used a mobile browser. Your experience probably wasn't bad and served your purpose well enough, but you don't have anything else to say that might be noteworthy. This makes us think that yours was not a unique experience. This is exactly what marketers want to avoid. Experience is the basis of creating trust in the user , neglecting it risks seriously damaging your brand. Let's take the example of Uber .
Before its appearance on the market, booking a taxi was nothing special. The sector moved forward without a specific purpose, turnover increased thanks to minimal innovations. Then Uber arrived and revolutionized the entire sector . According to Forbes, in the large US metropolises in just a few years Uber has managed to take 50% of customers and traffic away from taxis. The reason for this success? Their engaging app to use. In cities where Uber is active, a customer simply needs to log into the app and request a ride, the app will find one of its partners in the area and send the data regarding the vehicle to the user along with the estimated waiting time.
Mobile users are looking for a simplified Brazil Phone Number and accelerated experience to interact with the brand and achieve their goal. Apps were created for this, to create a different and unique experience compared to other marketing channels. The main benefits of app marketing 1. User experience is king Think about the last time you used a mobile browser. Your experience probably wasn't bad and served your purpose well enough, but you don't have anything else to say that might be noteworthy. This makes us think that yours was not a unique experience. This is exactly what marketers want to avoid. Experience is the basis of creating trust in the user , neglecting it risks seriously damaging your brand. Let's take the example of Uber .
Before its appearance on the market, booking a taxi was nothing special. The sector moved forward without a specific purpose, turnover increased thanks to minimal innovations. Then Uber arrived and revolutionized the entire sector . According to Forbes, in the large US metropolises in just a few years Uber has managed to take 50% of customers and traffic away from taxis. The reason for this success? Their engaging app to use. In cities where Uber is active, a customer simply needs to log into the app and request a ride, the app will find one of its partners in the area and send the data regarding the vehicle to the user along with the estimated waiting time.